Millennials Need Our Help

I’m a marketing guy.  Naturally, my brain goes to “How can I make my boss more money”.  He is the best boss ever and a very generous guy.  He takes care of me because I work hard. I am a Generation X’er.  I was raised by great parents. My mom died when I was 12 and my Dad did a great job and would lean more on the side of tough love than pampering.  I don’t have the greatest relationship with him because we are so similar, but I have a strong respect for him and will do anything for him.  He taught me how to swim by throwing me out of the boat and making me swing back at 7 years old.

Nowadays that would be considered child abuse, but being a skinny kid I learned that fat floats.  I still don’t have any.  I am a very strong swimmer.

What Else Did Dad Teach Me?

My Dad also told me that when I graduated from high school I could live at his house for free, but I had to go to college and I had to pay for it.  I also had to pay for my car, car insurance, and cell phone.  Yes, they had those back then. When I was 18, he told me I needed to start a ROTH IRA and needed to put $100.00 a month of MY OWN MONEY into it.  The point is that I’m 41 now and I’ll EASILY retire with more money than I’ve ever made working.  I was taught that hard work and patience pay off.

Help is here!

I’m learning that Millennials didn’t get this training.  A big reason is the economy.  Both parents having to work and no one has the time.  At Digital Designs we are using our Strategic Planning service as a way to help businesses. We can train their management to develop Millennials.  Isn’t that out of scope?  Maybe, but a picture of a truly successful business is one that adapts to change and helps itself and others grow. Businesses are made up of human beings.  We need to train people to love people.


Thanks for reading,